If you’re keen to introduce a new beauty regime into your life and hope to learn about the next big treatment or product for achieving incredibly beautiful hair, nails and skin, we have you covered. This is because we’ve teamed up with Pharma Nord, suppliers of Omega 7 which will fight off dry eyes, to bring you the beauty trend guide to get you through the rest of 2018 and beyond in style…    

HAIR PERFUME

Hair perfume is a beauty product designed to enhance the look and feel of your hair which has certainly become a lot more popular in 2018. Are you someone who is known to spray regular perfume onto your hair in order to get the full coverage of a beloved scent? You should consider refraining from doing this in the future, as hair can become dried out due to the alcohol contained in the fragrances.

In order to make sure hair retains its moisture and smells gorgeous at the same time, many women are now focusing their attention on hair perfume. In fact, Vogue has claimed hair perfume to have been a top trend of summer 2018. Its growing popularity has even seen a selection of varieties being launched, including those which offer users UV-protecting elements and de-frizzing properties.

SNS NAILS

Acrylic, gels and shellac are all yesterday’s news where nails should be concerned, as 2018 is all about the signature nail system (SNS). The nail-dipping process works by first utilising a brush-on gel as its base, before then submerging the nails in a strengthening powder coloured in your chosen shade.

At this point, you may be thinking that SNS sounds similar to acrylic and shellac nails. However, you don’t need to wait for nails to dry with SNS, as paint isn’t actually involved — just powder. SNS nails come with a slightly thinner appearance too, which means they will look more natural, as well as boasting a strong yet lightweight finish.

Just be sure to get SNS nails applied and removed by a professional though, so to avoid any damage being caused to your real fingernails.

TRANSFORMING SKINCARE

If you’re not on board with the feel of oily cleansers and thus always opt for gels over creams, you’ll be pleased to hear that you won’t need to be concerned about a skincare product’s texture from this year onwards. This is because melting formulas — a craze which comes from eastern Asia — is set to make waves across the UK.

Once applied, these types of skincare products move from either solids into liquids or even water into oil as they evolve and transform. The whole point of this process is that melting formulas will be absorbed by the skin in a much easier manner, not to mention providing users with a gentler solution which will reduce fine lines and spots.

There’s plenty of variety when it comes to melting formulas too. Melting cleaners use solutions which quickly adjust to your body temperature — getting rid of impurities in a more effective manner in the process — while melting masks provide a balance between semi-solid exfoliating and the properties you’d expect from moisturising to clean pores. Then there’s melting moisturisers, which often have gel-like consistencies which eventually turn watery so to hydrate the skin. Grease residue is eliminated during this transformation, to leave a clean feeling.

Q10 UBIQUINOL SUPPLEMENTS

For clear skin and to experience general wellbeing, we’ve long been advised to drink plenty of water. In fact, men are recommended to drink 2.5 litres a day and women 2 litres a day to prevent dehydration that can cause the skin to become more at risk of premature wrinkling and disorders. Despite all of this advice though, a study from the Royal National Lifeboat Institution claims that 89 per cent of Brits are still not taking enough water on board.  Can more than just drinking water be used to protect the health of our skin though? The answer could lie in coenzyme Q10 — a powerful antioxidant known to help the body produce collagen and elastin in order to combat the signs of skin ageing. It’s also known to neutralise harmful free radicals.

LED FACEMASKS

Prepare to see at-home LED face masks becoming the next big trend when focusing in on facial treatments. This is because reports claim that the skin benefits from anti-inflammatory and anti-bacterial advantages when skin is exposed to a multitude of low-level LED light.

Red waves are said to penetrate the skin and ease inflammation, for example, while blue light is claimed to help fight against acne. Hooman Khorasani, the Dermatologic and Cosmetic Surgery’s chief at the Icahn School of Medicine at Mount Sinai, goes on to state that therapy involving a mix of red and blue light has the potential to help “reduce the size of the sebaceous glands, so you don’t produce as much oil”.

While professional beauty treatments have been using LED face masks for a couple of years already, 2018 is when the skin-enhancing gadgets look set to become readily available to be used in the home.  The use of these skin-enhancing gadgets has been a part of professional beauty treatments for a couple of years, however, they are now readily available for you to use at your leisure at home.

 

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Rachel is the beauty and fashion director at IDEAL. She loves trying new products and is an avid fan of London's fashion, from the high end to the high street.